I've decided to add this to the blog for two reasons. First, the UN and charitable organizations report poor donor response to the South Asia earthquake relief appeal. Second, to help raise awareness and motivate people to donate generously.

All proceeds from reader clicks on ads will be donated to relief efforts for the victims of the 7.6-magnitude earthquake that struck South Asia on Oct. 8, killing at least 80,000 people, injuring 80,000 and leaving 3 million people homeless at the beginning of winter in the Himalayan mountains and foothills.

Alternatively, please donate to UNICEF or the Red Cross/Red Crescent and specify the South Asia Earthquake relief fund.

Thank you.